The Importance of Product Certification for Export Workflow

Step 1: Send Email

Type: Send Email

In this initial step of the business process, an email is sent to customers or stakeholders informing them about a product launch, promotional offer, or other relevant information. The email is typically drafted by the marketing team and reviewed for content accuracy and brand consistency before being dispatched. Upon sending the email, a notification is generated in the company's CRM system, enabling the sales team to track responses and engagement from the recipients. This step sets the stage for potential follow-up actions, such as phone calls or meetings, based on customer interest or feedback received through the email campaign. The purpose of this email outreach is to initiate communication, generate leads, or re-engage with existing customers, ultimately driving sales and revenue growth.