Maximizing Efficiency in Commercial Property Sales Workflow

Prospect Lead Identification

Type: Send Email

The Prospect Lead Identification step involves sourcing and compiling data on potential customers that match a company's target market. This is typically done through various methods such as lead generation services, online research, or direct outreach to identified prospects. Once prospect leads have been compiled, they are assessed against the company's criteria to determine their viability. This includes evaluating factors such as their business size, industry, and potential for becoming a customer. The goal of this step is to create a list of qualified leads that can be pursued by sales teams. The resulting lead pool is refined and filtered through multiple touchpoints including automated emails, calls, and surveys to determine which prospects are most likely to convert into customers. This critical step sets the stage for subsequent sales activities ensuring alignment with business objectives and resource optimization